Vision 2012
Our strategic plan, created in 2007, began with a meeting of 100 business and
community leaders. After we established our core values, we developed a set of themes
and goals that will act as a guide for the Chamber’s work for the next five years.
Our Core Values:
Integrity
- We are honest in our actions
- We are accountable for our commitments
- We are respectful
- We are dependable and trustworthy
Committment
- We deliver value to our members
- We are dedicated to our mission
- We are professional in our demeanor
- We have a positive attitude
Collaboration
- We communicate openly
- We create effective partnerships
- We value diverse opinions
- We work as a team
Future-Focused
- We recognize the importance of anticipating, embracing and adapting to change
- We are a leading agent for change
- We value and cultivate open dialogue
Unleashing Potential
- We empower action and take risks to improve
- We gain wisdom by learning from our mistakes
- We cultivate potential
- We value education and personal growth and development
Community Legacy
- We care about and contribute to our community
- We value diversity
- We lead by example
Strategic Plan: 2007-2012:
Theme I: Business is about Community
Goal A) Create Effective Partnerships
- Engage in open dialogue and positive relationships with elected officials.
- Build and participate in issues-based coalitions of community organizations.
Goal B) Optimize the Effectiveness and Contribution of Leadership Frederick
- Establish an active Leadership Frederick alumni association
- Actively promote Leadership Frederick
- Leverage the resource of Leadership Frederick graduates as an integrated
voice with the chamber for key community issues.
- Actively recruit leadership class participants that are reflective of the
Frederick County community.
Goal C) Enhance Business Support for Education and Workforce Development
- Participate in a coalition in the ongoing development of the Frederick County
Business Round Table for Education.
- Be an information source for workforce development
Goal D) Engage Diverse People and Ideas
- Promote a diverse, multi-perspective dialogue on the future of the community.
(FREDERICK 2027)
- Be a resource to educate and connect minorities with business opportunities.
- Ongoing awareness of what is of value to diverse community segments and
striving to incorporate this into our strategic plan and initiatives.
- Create awareness and understanding of the value of business to the health
and vitality of the community.
Theme II: Performance
Goal A) Ensure the Financial viability of the Chamber
- Ensure adequate funding for all goals and commitments.
- Strategically review and refocus key revenue sources.
- Reach into the foundation market to finance the plan.
- Apply for grants that support specific initiatives.
Goal B) Take Action and Execute Effectively
- Have a clear stance and one voice that reflects our members opinions on
issues.
- Utilize cutting edge technology.
- Demonstrate accountability and follow through on commitments.
- Move and successfully transition to larger, more appropriate office space.
- Professional leadership and staff.
- Learn from best practices of other successful chambers.
Goal C) Communicate a Clear and Visible Identity
- Consistent representation at key community meetings (city, county, state)
- Optimize communication tools and media
Goal D) Have a Representative Board of Actively Engaged Community Leaders
- Cultivate relationships with representative community leaders and invite
them to participate.
- Ensure board effectiveness
- Utilize resource of Leadership Frederick for potential board positions
- Develop and use process for alignment of board on community issues
Theme III: A Vibrant Economy
Goal A) Support Small Business
- Significantly increase membership and engagement by demonstrating the value
of chamber membership.
- Provide educational opportunities, services and support
Goal B) Advocacy and Support for Medium and Large Business
- Significantly increase membership and engagement by demonstrating the value
of chamber membership.
- Be an advocate for large business on relevant legislative issues on a local,
state and federal level.
- Take public positions on economic issues with supporting rationale